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Diversity and Inclusion - Cross-Cultural Business

Course Code: B26V5R7.4

Overview:

America's business environment is an ever-changing mosaic of different races, ages, genders, ethnic groups, religions, and lifestyles. This diversity poses significant challenges and opportunities for the workplace. Today's companies must find ways to make all these pieces fit together and must foster work environments free of harassment and discrimination for all their employees.

Sales, customer service, and negotiation are difficult even in a common marketplace. Each of these tasks requires the ability to talk and listen with people whose particular personalities, tastes, and needs are unique. Now imagine placing different cultures into the mix! This course focuses on the sales and service skills necessary to maneuver across cultures.

Objectives:

  • Describe the challenges of serving a culturally diverse marketplace, and list the type of information necessary to begin to understand your customers.
  • Explain some strategies for bridging cultural gaps in sales and customer interactions.
  • Practice applying cross-cultural business strategies.

If you want to purchase over 50 seats to this course please contact us for special discount pricing.

Price: $20.00

 
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